COMMON QUESTIONS
Working across locations.
Do I have to be near Dallas or Valencia?
No. The anchors are where I am based, not a limit on who I work with. Engagements run remotely with a clear cadence of strategy, reporting, and reviews, so businesses across the US, UK, and EU get the same senior accountability wherever they are.
Which market are you strongest in?
All three are real. I have British and Irish roots and years in UK technology, a Dallas anchor serving the US, and a Valencia base for Europe. The real advantage is the combination: I understand how each market buys, and I can help you sell across them.
Can you help a business selling into multiple countries?
Yes, and that is often where I add the most value. Positioning, channels, and tone that travel across borders are exactly the kind of problem my cross-market experience is built for.
What does it cost to work with you?
A monthly retainer scaled to the work, not a salary, or a fixed price for a defined project, in whichever currency suits you. I share the figure after a short call, once I know what actually needs doing. Most engagements start with the one or two things that will move the needle first, so you are never sold work you do not need.